{"id":656,"date":"2016-10-05T21:28:26","date_gmt":"2016-10-05T19:28:26","guid":{"rendered":"http:\/\/jmk-films.com\/?p=656"},"modified":"2017-01-05T13:42:31","modified_gmt":"2017-01-05T13:42:31","slug":"chimpanski-brut","status":"publish","type":"post","link":"https:\/\/thorleiff.com\/?p=656","title":{"rendered":"Ch\u00edmpansk\u00ed Brut"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>Brand Building &amp; Marketing Concept<br \/>\n<\/strong><\/p>\n<p>Ch\u00edmpansk\u00ed Brut is a sparkling wine label founded by Thorleif Griess-Nega who is one of the Managing Directors of The Joker Experience. Established in 2013, production, technical sales and distribution was outsorced so TJE could focus on the marketing concept. We built a brand that is positioned as an arty and edgy brand in contrast to ordinary sparkling wine labels.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-926 aligncenter\" src=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7346-684x1024.jpg\" alt=\"\" width=\"684\" height=\"1024\" srcset=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7346-684x1024.jpg 684w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7346-200x300.jpg 200w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7346-768x1150.jpg 768w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7346.jpg 789w\" sizes=\"auto, (max-width: 684px) 100vw, 684px\" \/>\u00a0 <img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-923 aligncenter\" src=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7055-684x1024.jpg\" alt=\"\" width=\"684\" height=\"1024\" srcset=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7055-684x1024.jpg 684w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7055-201x300.jpg 201w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/DSC_7055.jpg 748w\" sizes=\"auto, (max-width: 684px) 100vw, 684px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-712 size-large\" src=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/2016-10-09-12.01.17-1024x768.jpg\" alt=\"2016-10-09-12-01-17\" width=\"1024\" height=\"768\" srcset=\"https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/2016-10-09-12.01.17-1024x768.jpg 1024w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/2016-10-09-12.01.17-300x225.jpg 300w, https:\/\/thorleiff.com\/wp-content\/uploads\/2016\/10\/2016-10-09-12.01.17-768x576.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Brand Building &amp; Marketing Concept Ch\u00edmpansk\u00ed Brut is a sparkling wine label founded by Thorleif Griess-Nega who is one of the Managing Directors of The Joker Experience. Established in 2013, production, technical sales and distribution was outsorced so TJE could focus on the marketing concept. We built a brand that is positioned as an [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":934,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-building"],"_links":{"self":[{"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/posts\/656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thorleiff.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=656"}],"version-history":[{"count":3,"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/posts\/656\/revisions"}],"predecessor-version":[{"id":935,"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/posts\/656\/revisions\/935"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thorleiff.com\/index.php?rest_route=\/wp\/v2\/media\/934"}],"wp:attachment":[{"href":"https:\/\/thorleiff.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thorleiff.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thorleiff.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}